Why is it important
that we recruit new members, promote Gold
Rush and Camp Wing Tyme, and sell bike raffle
Answer: These are your association's
major income streams. Let's review some
Membership numbers of social and service
organizations have decreased steadily over
the past few years and GWTA is no exception.
The cost of serving our chapters,
states/provinces and regions has risen.
What are the costs of
serving association needs?
insurance for our chapters,
states/provinces, and regions for the
fun activities and functions we all
enjoy. These would not be possible
without insurance. Insurance costs have
risen dramatically, especially in
Funding the production
and mailing of Touring News.
Advertising offsets some of the cost,
but advertisers ask two questions, “How
many readers?” and “How much for an
ad?” Fewer memberships (readers) mean
fewer advertisers are interested in
advertising and the less we can charge
for ad space. Postage costs are a huge
factor and they continue to rise.
Covering the costs of
basic member services through our
office. Look at your household expenses
and you'll have an idea of how basic
costs have increased for our office.
Covering the cost of a
mandatory yearly meeting of the GWTA
Board of Directors.
These are the four
major expenses at the association level.
NOTE: Keep in mind that
the first objective of our association
rallies is to provide a fun time for
members and give them an opportunity to
tour North America. Secondly, to cover the
expenses of the rally, and third is to use
any profits to help cover annual association
expenses serving our chapters and
If our membership
numbers are declining and attendance at Gold
Rush is less and we're selling fewer bike
tickets, then it's safe to say our revenue
is also dropping. Imagine if your household
incomes were to drop considerably and your
savings were low or nonexistent. We are
facing some tough choices and need your
help. Membership dues alone will not cover
basic needs of our members, chapters, and
our association, even after the only dues
increase in association history a few years
ago. We MUST recruit new members and bring
back members who were lost. The health and
future of our chapters depend on recruiting
new members. We must also enthusiastically
promote Gold Rush and Camp Wing Tyme and
encourage the sale of bike raffle tickets.
GWTA belongs to all of us and we all share
in the responsibility of growing it and
keeping it healthy. Let's all do our part to
keep GWTA alive and well so the fun and
friendship can continue for many years to
reason to keep GWTA healthy and growing is
all the great work we do supporting various
charities; there are many, both
locally and across North America. As long as
there is a healthy GWTA, we'll continue to
do good deeds in our communities.
Thanks for supporting